Tuesday, April 1, 2014

Top 10 BDPA Chapters (Membership, March 2014)

The lifeblood of any nonprofit association is its membership.  We are proud to announce that membership has grown for the 3rd straight month.  In fact, the total membership increased by 12% in the first quarter of the year ... and up 48% from this time last year!  The membership growth is a direct result of efforts by local, regional and national leaders to provide a value proposition to members (and potential members) with its programs, scholarships and services.  Kudos to the National BDPA VP-Membership Management Adrienne Thomas and her team for their continued positive trending in this core metric.

Dalric Webb
For the second month in a row we pay homage to BDPA Cincinnati chapter for its continued success in terms of membership retention and recruitment.  The chapter added more members in March than any other chapter in the nation.  BDPA Cincinnati chapter president Dalric Webb continues to provide the leadership necessary for the chapter to grow over 263% in the past 12 months!  The chapter is leveraging its corporate sponsors as part of its strategy to grow memberships.   

Two other chapters deserve recognition for their membership growth in 2014.   BDPA chapters in Huntsville (president, Carol Bell) and Greater Birmingham (president, LaDonna Crum) managed to grow their chapters by 40% and 30%, respectively in the first quarter of the year.

We believe in the management maxim -- you get what you measure.  Let us assess the numbers in order to honor those local BDPA chapters who are demonstrating success in their efforts to recruit and retain members. Let's take a look at the ten largest chapters in BDPA-Nation:
  1. Chicago - president, Reggie Rush
  2. Washington DC - president, Perry Carter 
  3. Cincinnati - president, Dalric Webb
  4. Philadelphia - president, Eileen Gadsden
  5. Atlanta - president, Derrick Brown 
  6. New Jersey - president, Goldie Bonney
  7. Dallas - president, Chad White (up 1 spot from last month)
  8. Los Angeles - president, John Malonson (down 1 spot)
  9. New York - president, Tyronne McKinney
  10. Detroit - president, Beverly Moore

The top five chapters on the list remain in the 'BDPA Century Club'! The benefit of having powerful leadership is obvious when we see that Atlanta, Chicago, Cincinnati, Philadelphia and Washington DC each have over 100 members. One of the common denominators for each of these chapters is that they place a high premium on the delivery of quality programs and services to their members. These chapters work hard to ensure that there is a strong return on the $100 investment that each member makes thru annual dues.

What are your thoughts about the value of BDPA membership? What can your local chapter do to improve the value-proposition for you on a personal or professional level?
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