The New Mobile Giver and the Story Behind Millions in Donations by Text for Haiti

A new kind of charitable giver is emerging in the mobile age. A report underwritten by the John S. and James L. Knight Foundation has found that this donor is younger and more likely to be African American or Latino than traditional donors. Moreover, new donors often use their mobile phones to make contributions through text messaging that is inspired by moving and sometimes distressing stories about people in crisis.

Read the full Council on Foundations article.